Compliance · E-Commerce

Migrating the distance-selling document set to the 2026 rules

The client's sales texts had been written under the old regime. The set was migrated to the 2026 rules, including return-shipping costs, exceptions to the right of withdrawal and mediation disclosure; the newsletter and campaign flows were connected to the İYS framework.

Scope2026text set + İYS framework
LanguagesTR·DE·ENWorking languages
Practice AreaFull settexts + flows
SectorE-ticaretmultichannel sales
At a Glance
Our RoleSeller-side advisory
Matter TypeRevision of sales texts and consent framework
Client ProfileMultichannel e-commerce brand
Counterparty / StakeholderConsumers and platforms
Working LanguagesTurkish · German · English
StatusCompleted · Anonymised matter
01 · Situation

The document set is the mirror of operations

The old texts contained provisions that could not be applied on every return and conflicted with the order flow.

Campaign messages could not be sent lawfully until the consent base was synchronised with İYS (the Message Management System).

02

Our Approach

Keeping the commercial objective at the centre, we broke the legal risks into measurable steps.

01 · Set Revision

The pre-contractual disclosure, contract, and return policy were written to the 2026 rules.

02 · Flow Testing

The order screens and record framework were aligned with the texts.

03 · İYS Framework

The consent base was synchronised with İYS; opt-out flows were set up.

03

Chronology

The main stages of the process.

1AnalysisLegislation differencesThe old set was compared with the 2026 rules.
2DraftingNew setThe texts were rewritten to match operations.
3ImplementationScreens and logsThe consent checkboxes and records were updated.
4ConsentİYS synchronisationThe marketing consents were brought into order.
04 · Outcome

A sales infrastructure that complies with the new regime and produces proof

The sales infrastructure gained a framework that complies with the 2026 rules, is consistent with the order flow and produces a record on every consent; commercial messages are sent on the İYS base.

  • 2026-compliant document set
  • Flow-text consistency
  • A proof framework backed by consent records
  • A consent base synchronised with İYS
06

Related Areas of Expertise

The practice and focus areas engaged on this matter.

Related Regional DeskTürkiye DeskAdvisory and litigation representation for domestic and foreign investors across all areas of Turkish law.See the regional desk
09

The Team on This Matter

Our multilingual team handling the matter.

First we clarify the commercial objective, risk appetite, timeline, and the decision-makers' needs. We then break the work into legal analysis, document/contract structure, and implementation steps, and manage the process through a single point of contact.

Because of the legal profession's duty of confidentiality and client privacy, matters are anonymised. In a meeting, within the bounds of confidentiality, we can describe our comparable experience more concretely.

In a short preliminary meeting, we take in the objective, the available documents, the parties, the time pressure, and the critical risks. The scope, team, timeline, and fee model are then clarified.

Track Record

To complete a similar matter with confidence.

Let us manage your process from start to finish with our experience in similar cases.